Blog

Sharing our ideas, opinions, and thoughts on the state of technology and the best use of social media.

How to Boost a Facebook Post
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Blog
Facebook
Boosting to Better Facebook Engagement If you manage a Facebook page, chances are you have seen the 'Boost Post' button. If you have ever used this feature, you have either come to love it or absolutely hate it. I hear both sides: some people talking about the amazing success they have been hav...
13
Aug
promoting a new website online
Blog
Website
Author's Note: You can find yesterday's #Blog365 contribution over on Central Florida Top 5. I got to cover the arrival of the Mummies of the World exhibit at the Orlando Science Center! One of our clients recently launched a new website (through another company). Since we've been consulting on ...
Should I Be On Every Social Network for My Business
Blog
Social Media
Today I was on a call with a prospective client, the executive director of an organization that is just looking beyond its first baby steps into the digital marketing world. As we talked through our process for building a comprehensive brand strategy and online community, he remarked several ti...
Beards-Buzz-and-Online-Community-Building
Blog
Social Media
They say you learn something new every day. Today, I learned about the existence of the Orlando Facial Hair Club: A community of people organized specifically around appreciation for mustaches and beards... featuring products and beard-related content and meet-ups of bearded (and beard-lov...
why wireframes matter to website design
Blog
Website
A wireframe is to a website design as a stick figure sketch is to a portrait. In practice, it only reflects the bare bones of the site... the essential big-picture details. In reality, it is your opportunity to plan. It's the first moment when the architect of the website sits down to visua...
#Blog365 update - burned out on blogging
Blog
Blogging
Well, it was bound to happen eventually. I made it through 148 days of my #Blog365 project without missing a single post. Yes, some of them (many of them) have been posted late at night. One post was even written from a chair at a bar on my phone. But I always made it. Then last night I went ...